Selling Your Home
CC and the CC Sells Team have proven through the years that they have what it takes to help you succeed in the sale of your home - regardless of what people may "say" about the real estate market at the time. We have a proven strategy, supplemented with the latest in social media and other 21st century methods that allow us to not only tell others about your home, but gain important information about what your competition is doing. We've summarized some of our approaches below, but we always tailor what we do to your home, your neighborhood, and your competition. So whether you want to just know the value of your home in today's market, or are ready to actually sell, contact us and we'll meet with you personally with a marketing plan for your home.
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Our overall goal is simple: sell your home for the most money in the shortest amount of time. Everyone will say that, though! What separates us from other real estate professionals is the personalized, integrated strategy we employ and our expertise at implementing it. In other words: we develop and execute off a plan developed for your individual situation, maintain flexibility to change our approach as the market dictates, and are backed up by both our own experience and the strength of a major Northern Virginia brokerage.
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We offer a complementary professional home staging consultation for all of our listings. Home staging is more than just straightening up. It does involve cleaning and removing clutter, but also arranging furniture, pictures, and accessories to emphasize your home's beauty. And don't discount the value of a professional "second set of eyes" who can tell you just what will go through a potential buyer's mind when visualizing your property as their future home. We'll show you some before-and-after shots when we meet so you can better understand the value this service offers.
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We will also provide complementary professional photography of the interior and exterior of your home. We'll use those images in our marketing campaign. Like staging, the first visual impressions of a home for sale - often online - is essential to driving and maintaining interest. Nothing captures interest like great photos. As the Washington Post (April 2016) has said: ". . . homes with photos taken using a professional camera typically fetch more money and sell faster." Bad amateur photos (or worse, no photos) will sometimes turn buyers away faster than a high price! We'll show you some examples of our photographer's past work, including use of high-dynamic-range techniques that really show off your home in its best light.
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We also create complementary professional video tours for all of our listings. Still photos are essential, but a well executed video is more realistic, more appealing, and can evoke emotions that still photography can't match. By demonstrating the relationship among the various spaces and rooms in your home it can give a buyer a better sense of your home's layout.
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